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8 Ways to Boost Internal Linking Throughout Your Blog

June 8, 2010 |

An internal link is one that navigates to another part of the same webpage or to another page that may be included in the same domain of the Internet. It is helpful to the user to easily go to the information he is searching for.

Internal linking is an important factor of site development and it progresses both search rankings and usability. An efficient linking technique poses two main advantages. First, page views are increased and readers read more about your blog due to the enticing links provided. Second, search rankings for your pages are improved.

Bloggers find this an effective strategy in creating a more user-friendly blog while increasing the search engine rankings. The following are some of the ways to enhance internal linking in your website:

1. Use a sitemap. This helps search engines find what the visitors are looking for. It’s also an easy way of increasing the number of internal links to your important web pages. Setting up a sitemap improves the traffic from search engines and enhances your visitors’ loyalty.

2. Second, use the cross-link technique for articles between your sites. This is very useful especially if you have many online materials. Remember to use only relevant ones.

3. Create a Frequently Asked Questions page. This helps you get internal links to your posts using keyword-targeted terms. This also improves the readers’ loyalty.

4. Create a series of posts to let your visitors learn more information relevant to the particular topic. Writing and publishing a series can link each post to the others, thus increasing the views.

5. Place links to the most popular posts. Many blogs include links to particular posts on the sidebar. This can be done manually or through plug-ins, but the latter is more convenient.

6. Use a week or month summary. To improve internal linking, do it regularly. Conclude each week or month with a post that connects to the most popular posts on the blog.

7. Place links in your footer area. This attracts most visitors so utilize it and provide links to pages and posts on your blog.

8. Lastly, take advantage of the 404 error pages. Make these pages friendlier to the users by providing links to your most well-liked posts.

Improving your website’s internal linking structure is indeed of great help. It works not only for online entrepreneurs but also to bloggers through developing their sites.

Article Source: 8 Ways to Boost Internal Linking Throughout Your Blog




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